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we love to code

We create state of the art software by using human centered design and agile methodology

Who we are and what we do

in a nutshell

Smartfactory – App und Web Entwicklung in Biel und Pula

Smartfactory, with headquarters in Biel/Bienne, Switzerland was incorporated in 2013. We advise, conceive and develop software with passion and expertise – and we charge less for our services than you might expect.

The core team of Smartfactory consists of 16 specialists in the areas of software engineering, conceptual development and project management.

In addition, we rely on a network of qualified freelancers and partners for tasks like illustration, motion design and consulting.

App and web development

You are looking for «swiss made software» at competitive prices? Look no further – we develop 100% of your application at our headquarters in Biel/Bienne.

You'll have full access to all our systems from day one. Like that, you can follow the development of your app or website in real time. The code that we write for you is of course yours, at not additional cost.

Wir develop software according to the latest principles and with a high level of automation. Like this, you benefit from competitive prices for the development of your software, and still have a partner close to you.

Eine App die von Smartfactory programmiert wurde im Einsatz (VB-TPB)

What we offer

services overview

We are your trusty software development partner. With our agile process, we are here to help: from shaping your first ideas with design thinking to development of your application with Scrum or Kanban and to deployment and operation of your app or website. When you work with us, we nominate a competent contact person who is there for you from day one and will help you with all conceptional, administrative and technical questions.

Concept, Specification and Design

You have an idea, but you are not sure how exactly it been be transformed into reality? Use modern methodologies like Design Thinking and Human Centered Design to conceive a state of the art and user friendly application together with our team.

Mobile App Development

Mobile apps have become an important part of our daily life. Whether as practical tool or as customer relationship instrument – with a mobile app, you're always close to your customer by creating valuable touchpoints.

Web Applications

A website which looks great and is easy to use on desktop computers and mobile devices is the foundation of your digital presence – no matter if B2C, B2B or B2E: Smartfactory develops websites and complex web applications.

Augmented and Virtual Reality

We are among the first companies in Switzerland which develop virtual reality, augmented reality and mixed reality applications for 3D hardware as HTC Vive, Oculus Rift, Google Daydream or Microsoft Hololens.

Other Services

Apart from the core areas of activity listed above, we also provide further services: for example, we are maintaining around 60 servers for our customers in two different data centers, we implement voice and SMS services for alarm or subscription services, we produce 360° films for marketing campaigns and support companies with the implementation of agile methodologies like Scrum or design thinking in their organizations.

The team

coding monkeys, banana slicers and pixel pushers

Roger Lüchinger

CEO & Gründer


Sarah Häuptli

Office Manager


Stefan Jutzi

Software Engineer


Tim Jahn

Software Engineer


Silvan Spycher

Software Engineer


Cyrill Jörg

Chief Projects Officer


Lukas von Allmen

Software Engineer


Luca Visaggio

Trainee Software Engineering


Celine Zenhäusern

Interaction Designer


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Svenja Ryf

Office Assistant


Luca Ackermann

Software Engineer


Kenny Wolf

Software Engineer & Marketing Manager


Justin Köstinger

Software Engineer


Janik Spies

Software Engineer


Manuel Winkler

Trainee Software Engineering


Juliane Fischer

Project Manager


Alba De Zanet

Digital Designer (Freelance)



Gamification Specialist



Investigation Specialist


«Unkompliziert und stets hilfsbereit – ein echter Gewinn»

Urs Holderegger, Leiter Kommunikation, Bundesamt für Zivilluftfahrt BAZL

«Kompetent, dienstleistungsorientiert und zuverlässig!»

Adrian Fuchs, Enterprise Mobility Consultant, Swisscom

«Smartfactory hört zu, überlegt und bringt Lösungen, an die wir nicht denken. Wir haben sehr selten ein Projekt miterlebt, das so dermassen einwandfrei funktioniert hat. Für uns haben die Leistungen den Preis eindeutig übertroffen. »

Steffen Volz, People Development Manager, McDonald's Schweiz

Vor allem im Bereich Gamification haben wir dank Smartfactory ein ganz neues Level erreicht. Smartfactory liefert ab - pünktlich, lösungsorientiert und stets innovativ!

Mara Bonorand, Leiterin Marketing Center Management, Wincasa

«Auf sowas Praktisches warten wir schon lange. Danke! Perfekt»

Beroso91, Bewertung im Apple AppStore

«Eine wirklich gute Sache!»

Cop friend, Bewertung im Apple App Store

«Die Zusammenarbeit und Kommunikation während der Entwicklung funktionierte einwandfrei. Wir sind mit der App sehr zufrieden und würden jederzeit wieder mit Smartfactory eine App entwickeln.»

Matthias Bryner, Gründer, findependent

«In my opinion this App is a successfully designed supplement for my coffee maker!»

S. Schürch, review from the Google Play Store